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Loyal For Life: How To Excel At Service Recovery In A Social Media World

Most executives have no idea what service recovery is. And if they don’t know what it is, they certainly can’t expect their employees to practice it. Within these pages John defines service recovery, tells you how to implement it, and gives you some ideas on how you can transform an angry customer into a happy—and loyal—customer who will sing your praises to anyone who will listen in this social media world.